This little tip goes to the graphically challenged small business owner. Google has rolled out a neat little way to promote your business. It’s called Small Thanks with Google ( smallthanks.withgoogle.com ). Currently only available to US-based businesses. Hopefully their rollout will be ramped up to cover our clients in the UK and Asia as well.
You and your team have worked hard to get those 5 star reviews, so why not show them off? If you’ve got it flaunt it right? Everyone needs a little social proof these days. It’s human nature to be drawn to a business which has plenty of positive reviews. I personally think that these make awesome little motivators for your frontline staff. If you can directly link a positive review to the acts of a particular staff, why not show some recognition for a job well done?
How do you create a Small Thanks with Google Poster?
Google’s made it pretty straightforward.
- Head to https://smallthanks.withgoogle.com
- Enter your business name (+ location if there are multiple listings) in the search field (your listing needs to have a 5 star review)
- Select one of the generated poster examples or you can simply “customize your own”
Here’s a visual guide to the above.
That’s all there is to it!
You can even use these assets as image posts for Google My Business Posts, Instagram or Facebook 😉